Booking Platform
SaaS platform for tour operators
A powerful tool in which one can organize, manage and sell events at the same time. This was an idea for Magello – SaaS platform which gives you a wide choice of options and greater control over your events (user management, document flow, payment integrations, etc.).
Being a tour operator means that you always struggle with both - organizing your trips and selling them but it is hard to do it simultaneously. Our client decided to resolve this problem and make a powerful tool in which one can organize, manage and sell events at the same time. From the very beginning it sounded like a perfect project for our team – and as it turned out – it was!
The Challenge
Tour operators constantly struggle with organizing their trips and selling them simultaneously. They need a comprehensive solution that handles user management, document flow, payment integrations, and more.
The challenge was to create an intuitive interface where tour operators could spend hours every day managing bookings, taking payments and generating documents, while keeping the entire system flexible and easy to use.
Our Solution
Duration: 9 Months
Service: Booking Platform MVP Development
Technologies: Ruby on Rails, React, Payment Integration, Document Generation
Our Approach
General Idea
Working with the Magello team was an amazing experience from the very beginning. Their knowledge about the travel market was exceptional and they knew exactly how the MVP version should look like. We created a specified roadmap and made some priorities regarding the most crucial features. The plan matched our main requirement for a product MVP – to be built and launched within 12-16 weeks maximum.
Product Design
We started with sketching ideas for the tour operator interface and booking solution for the end user. As our notebook was getting thicker with more sophisticated images, our dev team started to create a backlog of features and dividing them into sprints. We put spec, sketches and features list together and we had our first solid product idea to work with.
Brand Identity
The name is crucial for every new project with global aspirations. It must be short, sound alike in every language and the most important – the web domain must be available. This is how we came up with Magello. We kept it simple using modern fonts, neutral colors, and combinations of basic geometric shapes.
Trip Organizer Interface
We created an easy to use interface where Magello clients would be spending hours every day on managing bookings, taking payments and generating documents. Our goal was to keep it simple and usable with the most intuitive on-boarding process. We prepared a flexible solution for every kind of trip organizer.
Key Features
Payment Plans and Third Party Integrations
The main purpose of the system is to increase the trip sales and make all processes as automatic as they can get. Admin can set and adjust the trip's payment runs with advance payments and all the rules for installments. We introduced all kinds of payment providers admin can choose from to receive online payments from customers.
Documents Generators and Statistics
We developed a separate engine for automatic documents generation which works with all kinds of custom filters. Starting with the trip agreement and vouchers for customers, through all possible lists of bookings with selected options, transportation, accommodation, and payments. The nice supplement to this feature is reports and statistics generator.
Online Booking and Itinerary Management
The booking process was supposed to be the most intuitive giving user proper feedback on all steps using a responsive shopping cart. We plugged online payment solutions along with rules for triggering notifications for users. We closed the customer interface with the itinerary management tool.
Project Monitoring & Ongoing Development
After having successfully launched the project we continued with project health monitoring and ongoing development of new features. We introduced a pre-production environment that allowed us to test new features with real data. We're proud to say that since the project launch till today we haven't encountered a single error or service malfunction.
I can't imagine anyone else creating this project. Visuality showed an amazing devotion to this project and a great deal of business understanding. Creating a startup is always a challenge, but Visuality transformed it into a really good experience.
Marcin Tchorzewski